Sarah Merrell--Director, Client Service

Sarah serves as director, client service, providing professional public relations and marketing counsel and executing strategic communications and marketing plans.

Sarah brings a decade of experience in marketing and business to her role. She began her career as a financial analyst before transitioning into marketing management. She served as marketing manager for an outdoor gear manufacturer and retailer and led the marketing department for Leisure Pools, the largest swimming pool manufacturer in the world. Most recently, Sarah served as a senior account executive for Fletcher, and prior to that as the director of communications for public relations agency Mary Beth West Communications where she led strategic communications plans, executed tactics and handled the evaluation and reporting of results. 

In 2017, Sarah was a finalist for Outstanding Young Professional of the Year through the Young Professionals of Knoxville and was named one of Asheville’s 40 Under 40 Young Professionals in 2012 by the Biltmore Beacon. She holds an MBA degree from Western Carolina University, a B.A. in Communication Studies from UNC Chapel Hill and a Hubspot Inbound Marketing certification.

Sarah currently serves on the Zoo Knoxville Leadership Council and mentors high school students through tnAchieves. She is a member of the Public Relations Society of America, serving as the V Awards Chair in 2017. 

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