Tips to Improve Twitter Engagement
Wednesday, Oct 14, 2015
Katie Stephens
Creating a strong voice for your brand on Twitter can be a great method to reach a large target audience. The social media platform is one of the most active, with more than 300 million monthly users. But do you ever feel like your tweets are only hitting sub par? Getting your brand’s Twitter audience actively […] See More
8 Mistakes Businesses Make on Social Media—Part 3
Wednesday, Apr 1, 2015
Chris Martin
This is the final edition of the 8 Mistakes Businesses Make on Social Media blog series. If you missed part 1 or part 2, give them a look to get the full picture of this special series. They don’t use hashtags. Hashtags are one of the easiest ways to increase the organic reach of your […] See More
In Social Media, Timing is Everything.
Thursday, Feb 26, 2015
Abby Christensen
Social media is everywhere. There’s no escaping it. You fall down the stairs in the library, and in five minutes the video is posted on Facebook (and tagged, of course). You meet your favorite musician and forget how to spell your name (or maybe that’s just me), and the whole 140-character tale enters the Twitter-sphere […] See More
The Year That Was: Social Media in 2012
Thursday, Jan 3, 2013
Heather Ripley
2012 was a big year for brands on social media. As more and more people and businesses put themselves on the internet, social media marketing continues to grow. Looking back at the year that was, we saw several developments in this still-burgeoning area of marketing. Facebook surpassed one billion users, Pinterest went from niche to […] See More
For the Sake of Social Media Marketing to Women
Friday, Feb 11, 2011
Kelly Fletcher
PRSA (Public Relations Society of America) released its new social media policy this week with the hopes that it will offer a unified voice to govern the organization’s social media efforts. The entire world is buzzing over the use of social media these days, from organizing protests in Egypt to what Ashton Kutcher had for […] See More
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