How Does Color Affect Marketing to Women? Friday, Sep 4, 2015 Andrea Truan Color is one of the most powerful branding tools due to its ability to evoke emotions across a broad spectrum of consumers. Since color can arouse different emotions, choosing the colors that resonate best with your consumer takes an educated and scientific approach. Extensive research has gone into figuring out how people react to color on […] See More

Andrea Truan Joins Fletcher as Creative Director Wednesday, Mar 18, 2015 Kelly Fletcher We’re excited to announce that Andrea Truan as joined Fletcher as Creative Director. She brings more than 20 years of art and design experience to the agency, and will grow and lead a full-service creative group. “Andrea is an insightful, creative strategist and we’re lucky to have her on board,” said Kelly Fletcher, CEO. “On […] See More