Marketing to Women Consumers…There’s an app for that! Monday, Mar 14, 2011 Kelly Fletcher   Apps, short for applications, was the word of the year for 2010. According to a recent story on the popular show CBS Sunday Morning, apps are changing the world as we know it. Apps allow us to use our mobile devices as mini-computers and the development of new apps each day acts as a […] See More

JTV’s New App offers a Seamless Shopping Experience in its marketing to women Friday, Dec 17, 2010 Kelly Fletcher   At least 1 out of every 4 Americans owns a smartphone and this number is only going up. Half of all Americans will likely have a smartphone by Dec. 2011 and the development is greatly changing the way that individuals shop and interact with retailers. Market research has identified a group known as mobile shopping […] See More